Do not sum up the year in December. You will have a wonderful pre-holiday December, which will allow you to more leniently treat your own misses, and unfulfilled plans to transfer to “immediately-after-first-January” in order to take and execute.
If you begin to look around for almost the past year in November, you will be merciless to yourself, and ruthlessness against the background of the sun, rarely looking out from behind the clouds and early twilight, is absolutely not recommended.
Therefore, in November, in order to successfully combat discouragement, it is worth looking ahead and determining the trends of next year in order to be ready to meet him in a fashionable armor.
More than a quarter of Google search requests are already in voice messages. This is indirectly confirmed both by the number of applications offering a speech-to-text synthesis. And by how rapidly their functionality grows (makes it possible to dictate text even with punctuation; Transcribe supports 80 languages and translating video content into text).
Content consumers are increasingly moving to instant messengers and prefer to share their favorite articles and videos in private mode. Make sure that your information can be shared not just in one click, but in the mode of access to all major messengers.
Facebook which has long been a giant market-content polygon. Started losing ground after a scandal with the leakage of millions of users and most likely a will be felt next year.
Instagram having a billion Active users per month will retain its appeal as a tool for advertisers.
Youtube audience, according to various estimates, will be almost 2 billion by 2021.
The provision of services in 90 languages made the social network attractive not only for every user but also for subscribers of social networks around the world. The number of users only on mobile devices now exceeds 80 million people per month.
LinkedIn is actively introducing new opportunities for creating content on its platform. Wishing to take the position of the main mediator in the B2B sector. And it should be noted that it does this quite successfully.
Despite the fact that the boundaries of the digital ocean are constantly expanding. And it seems to us that our need for new information will never be satisfied, the trend towards the creation of so-called Content Is King.
Texts that are not tied to short-term news and updates have a wide audience (as they are mostly addressed to beginners rather than to a narrow category of experts), are easily optimized and do not lose information value.
This will lead to the fact that digital content, under the influence of increasing competition, will become a resource for ever more ambitious experiments (for example, Healrun, you can find materials created in the genre of comics on the blogs of business product sales websites).
Products, services, people get lightning recognition as brands. If the consumer sees and understands the audience that accepts or rejects the brand. So you can expect that the “content from commentators ”genre will gain increasing popularity.
So, we can expect an enhancement of the oral presentation style and video content as dominant trends. As well as content customization in order to increase the personal involvement of the consumer.
Leave a Reply