Are you looking to start blogging? Perhaps you have heard good things about it? Perhaps you have a business friend that is telling you it is a must-do. Regardless of the situation, it’s important to remember some things in order for your blogs to have the best possible outcome. Keep reading as the NYC Web Design Company experts explain more.
It helps your SEO
The first thing to realize is that blogging helps your SEO ranking. That means that when you blog more, your ranking on search engine sites like Google will increase. SEO stands for search engine optimization. There are specific things that could be done in order to increase your SEO ranking. One of the main things is blogging. Why is this? It is because Google likes new content to be added to your website. Google sees this as new things for people to read. Unfortunately, people don’t want to rewrite their website every single week. If that sounds like you, there is an easy switch. You can simply add blogs to your website and Google will see this as fresh content. Try to start blogging with one blog per month and slowly get into the routine of adding one blog per week. If you are profitable and are not finding enough time, you can always pay a company or person to write the blogs on your behave.
Add at least 300 words
It’s Important that your blogs have substance. That means that each blog has at least 300 words to it. It’s better to have more, but it’s good to keep that number in mind as a minimum. That means that each blog should be well thought through. There should be an intro. There should be a conclusion. You should have points to be made. There should not be words there just to have words.
Add pictures
People are visual and that is why it’s a good idea to have pictures. Add a picture as the header. Make it tell a story. Don’t just have a picture jus to look nice. Make sure that the picture allows you to show readers what the blog will be about. The picture also can help share what you are trying to say. What is that sentence about to mean? You can give foreshadowing with a picture. Another great thing with a picture is breaking up the text. When there is a lot of text it can get boring for the reader. Make sure that a picture is in place throughout the text, especially in a longer blog so that it keeps the reader’s interest. This will help them stay on the page longer and finish reading the blog. This will end up helping your SEO because Google likes it when a person stays on a pager longer.
Hook the audience at the beginning
Does the beginning of your blog have a hook? This is very important. This will help to draw readers in to keep reading. It will show them what you are about to share. It will help them know why they want to keep reading and feel as though they will be missing out if they stop reading at that point. Think about some items you have read and what has made them interesting. why you have kept reading. Think about being the reading when you are writing and what would catch their attention. These are things that you want to be writing within your blog, especially at the beginning so that people continue to read.
Add a call-to-action
It’s important to add a call to action at the end of your blog. This will help the reader to know they should be doing something with the blog. Should they be calling you to learn more? Should they be coming into your store to find that solution? It’s your job to tell them at the end of the blog what they should be doing. By doing this, you are planting in their mind what they should do in order to get the result they are looking for. At the end of each blog make sure to add a call to action.
Show how you are an expert
The final tip that we have is showing how you are the expert. This will show potential customers that you know what you are talking about when they are reading your blog. Although you are already an expert in the field, make sure that you add in facts too about the topic that is straight from a reliable source. This will show how you are an expert and sharing your options and why that way is a good idea. You are pairing it up with some hard facts and the truth so make your case even stronger. This is always a good idea and one that will help readers, potential customers, current customers, and anyone else out there reading the blog that you are an expert in the field.
As you can see, there are so many benefits to blogging. Even within every single blog you write, there are so many different things that you can be doing in order for your blog to be the best it possibly can be and be as widely read as it possibly can be. We hope that this article helped and you are on your way to an excellent blog that many will read in the future.