Search Engine Optimization, or SEO, is one of the most extraordinary combinations of art and science affecting websites. It covers everything from the performance of your web hosting to site design and content optimization.
Thankfully, it’s the 21st century and digital technology trumps. If you’re sick and tired of scouring the web to identify SEO highlights that can improve your site, there are browser tools that can help you.
From the comprehensive to single-function extensions, Chrome has a massive repository online. Where SEO is concerned, you will likely have to choose several if you’re looking to cover more ground.
If you’re looking for something flexible while not being too resource-heavy, SEO Minion is a good choice. It can assist with On-Page analysis, link checking and even offer Search Engine Ranking Performance (SERP) at a glance.
This completely free tool is less than 500Kb in size, so it won’t affect your browsers overly much. To use it, simply browse to your target web page and click the SEO Minion extension icon. It launches a sidebar where you can select what information you wish to extract from the page.
If you’re looking inwards and trying to find and fix potential SEO problems on your site, META SEO inspector is the tool for you. All you need to do is run it on the page in question, and it’ll extract a whole bunch of information.
What makes META SEO inspector special is its no-frills design and highlighting of potential SEO problems. These error messages stand out in bold, red highlights, so you won’t miss them even if sifting through hundreds of pages at a time.
For those seeking something more comprehensive, SEO Quake is a good choice. It pulls in so much information you’ll be astounded. For example, in page information alone, you get to look at a collection of information from Ahrefs, Google, Bing, SEMrush, and have the option to add more.Yet this comprehensiveness isn’t always ideal and can be overwhelming if you only seek to achieve a few specific things with the extension. Still, SEO Quake is free and comes from the renowned SEO experts at SEMrush.
Since it’s a Chrome extension, it can be installed and removed easily, fulfilling the needs of a throwaway tool once you’re done. Don’t underestimate its use though since managing redirects is a part of your technical SEO efforts.
Keywords Everywhere, as the name implies, help with keyword research. With the data, you can extract using this extension you can up your digital marketing game based on solid intel such as volume, CPC, and trends.
While the tool works well and is basically free, not everyone might love it. One annoying thing about this extension is the penchant to open a new tab and launch the Keywords Anywhere website to display information.
No longer will you be bothered about whether or not you’re seeing results influenced by something other than your real search query. It’ll give you real results that show where you rank for the SEO keywords you want.
This SEO tool is apparently relatively unknown but it offers an interesting perspective. For those who may have few SEO content-building skills, TextOptimizer help analyze published text to assess how good it is.
Aside from letting you know the quality of your content, it also offers suggestions on what keywords you might like to focus on based on what’s already there. In a worst-case scenario, simply cut a few of those and interspace them in your content strategically.
Free Back-link Checker automates what can be a nightmarish process. It helps gather all backlinks on pages it sees, creating massive lists of URLs, anchor text, plus other parameters like status and type.
It’s by no means anything fancy but certainly helps if you want to gather data from other sites. It’s also useful for using on your own website if you haven’t been keeping track of your own links very well. All data found can be exported easily.
Lighthouse is debatably useful and from an official source (Google themselves). However, it’s also something that’s easily available. Using this extension is simply to save time on having to navigate to the Lighthouse URL and type in a domain name.
Link Grabber does exactly that – it grabs every single link it can see on a web page and presents that in a huge list. There are a few filter options for the list, including showing duplicates, blocked links, allowing groups, or hiding similar hostnames.
There’s literally nothing else that this tool does. The bright side is that Link Grabber is lightning fast. Typically, even heavily loaded pages will show link lists within a few seconds at most – even for pages with thousands of links on them.
Although many SEO extensions exist on Chrome, not all of them are ideal. There are some real lemons among them, plus Google seldom weeds out those already approved, even if they haven’t been updated in years.
Two hallmarks of a good extension are popularity and last update. Where possible, avoid using extensions that haven’t been renewed for a long time as they have likely been abandoned. Also, be warned that Chrome extensions will increase your RAM usage – even more than the browser already occupies – so don’t install every single extension you come across.
Since SEO covers such a wide scope you’ll notice a real mix of Chrome extensions built for it. Most Chrome extensions are designed for ease of use and quick access, making them unsuitable for massive tool suites. Hopefully, you’ll find the right combination of Chrome extensions here to up your digital marketing efforts.
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