Have you heard of SEO before? If you have not, that’s okay. If you have, you are probably here to hear about the amazing benefits of it. SEO stands for search engine optimization. If you are on a search engine like Google or Bing and ask it a question, there will be a couple of ads that come up first followed by various websites. Those websites have a high ranking SEO. They are utilizing SEO tricks to improve the ranking of their website. We are here to share with you the benefits of having a high ranking website. This New York City company focusing on SEO is here to share it all with you. Keep reading to learn more.
It’s first important to talk about the most obvious benefit of SEO and probably the most important. We are going to break it down right from the very beginning. When you look at the analytics to your website you may notice a specific percent of people purchasing from your website or heading to your store after they go to your site. A lot of times that number is around 20%. If you have 100 people going to your website each month and you are on page 10 of Google, that means that you have about 20 people purchasing. This is just because you have a website but people really are not finding you easily on Google.
Say you were to have an SEO strategy and your website increases to the second page? You probably will suddenly have a couple of hundred people visiting your website each month. That means that if you stay at 20% of people visiting turn into sales then the amount of money you are making doubles or triples. Now, imagine you are right on the first page of Google. This means that anyone typing things into Google associated with your business means you are coming up. This means thousands of people are visiting your website each month. That means 20% are going to be sales still which means a lot more sales are made. This is the biggest benefit of SEO and one that is amazing and also critical to the success of your business.
If people are searching on Google in your category then that means there is a market for what you are selling. Your website won’t be coming up unless people are looking for your products or services each of the clicks to your website should be great clicks that will potentially lead to a sale. Your SEO is not increasing in a marketplace that is not for you.
There are so many different SEO tricks and tips out there to slowly increase your SEO ranking. This means that you are in control of the outcome ultimately. Although it doesn’t happen overnight, if you follow some great and simple SEO strategies or you hike an SEO company in your area, you will end up really benefiting and moving your website in the right direction.
Just as we said earlier, the more people that click on your website the more people that will end up purchasing right on your website or go into your store. This means that the higher your website is ranked the more revenue you will be bringing in. Even if you are hiring an SEO company, you will still end up making a lot more money than you would have if you keep your website where it is without getting organic traffic coming in.
When you hire an SEO company you are only hiring them for the service, you are not paying for advertisements that you are unsure will or will not convert. With SEO, it is completely organic marketing. You are not spending a penny, only on the service if you choose to work with an SEO company. This means it is a lot higher ROI than other marketing efforts.
The final benefit of SEO that we want to talk about is that it is a long-term strategy. How many of you believe that search engine sites like Google are going out of business any time soon? Most of you probably did not raise your hand. That means that you can feel confident that having an SEO strategy is one that will pay off long-term. Although you need to continue your strategy even when you get to the top of Google, it becomes more of small tasks to continue your ranking up high. In order to get there, it is more work, but if you can prove yourself to Google that you should be up there, they will want you to stay if you are doing everything correctly.
As you can see, there are a lot of great reasons why SEO is an important part of a marketing strategy. It will help to increase the ranking of your website on Google and in return put more money in your pocket because more people will be visiting your website. If you are feeling unsure of how to get started with SEO or exactly how to organically increase your ranking, there are great New York SEO companies available. Take your time when researching them so that you feel confident in your overall decision. We wish you the best of luck!