{"id":12689,"date":"2020-07-10T18:59:22","date_gmt":"2020-07-10T13:29:22","guid":{"rendered":"https:\/\/weblizar.com\/blog\/?p=12689"},"modified":"2025-08-11T17:02:23","modified_gmt":"2025-08-11T11:32:23","slug":"why-your-small-business-needs-seo","status":"publish","type":"post","link":"https:\/\/weblizar.com\/blog\/why-your-small-business-needs-seo\/","title":{"rendered":"Why Your Small Business Needs SEO"},"content":{"rendered":"

In business consumer behaviors have evolved along with the technological advancements that allow them to make such changes. One example is the evolutions of smartphones and fast speed internet. Today, seventy-seven percent of mobile phone users in the United States are using smartphones and going online. <\/p>\n

This doesn\u2019t count the conventional desktop users who are mostly connected to the internet. This tells you how often your potential customers are going online in their daily lives.<\/p>\n

Why Small Businesses Need Search Engine Optimization?<\/h3>\n

Combining consumer behavior and the current trend of businesses today, there are enough motivators why SEO is no longer just an option to give your small business a boost<\/a> in the market be it eCommerce or a conventional store. Below are detailed explanations of how SEO is a requirement for your budding endeavor:<\/p>\n

Gives You Visibility Of Millions User And Shoppers<\/h3>\n

When I discussed the percentages of users and shoppers, it wasn\u2019t percentages for thousands of people, I was talking about over a million users and shoppers. With those numbers, you can be sure that sites vying for their attention are also in the millions. <\/p>\n

When users go online and do a search and hit on words or phrases related to your small businesses, wouldn\u2019t you want your store\u2019s name to come out on top of the results page? I\u2019m sure you do, that\u2019s how SEO basically works, and that\u2019s how you\u2019re going to gain visibility.<\/p>\n

Working With Algorithm\u00a0 Always Maximize Chances Of Being Top<\/h3>\n

What you see in a Search Engine Results Page (SERP) is the result of SEO experts working with the search engine\u2019s algorithm to maximize their chances of being on top of the first page. Long ago, when you search Sacramento SEO, you\u2019ll find a different results page than what you see today (meaning other sites were claiming the top of the SERP). <\/p>\n

You, too, can have words or phrases that will put you on top of the results page. This is the advantage of having your Website<\/a> optimized, you\u2019ll get first dibs of potential customers looking for information which most probably you can help them with.<\/p>\n

It\u2019s Your Loss If You Don\u2019t<\/h3>\n

When I asks, \u201cwouldn\u2019t you want to be the first site they\u2019ll see when they do an online search<\/a> about your businesses?\u201d you could\u2019ve just said no. <\/p>\n

But I\u2019ll tell you why you can\u2019t say no. I mentioned SERP and being on top of the first page, so what if you\u2019re not on top of the first page, what\u2019s wrong with the second page? The second, third, fourth page, and so on are like graveyards of forgotten sites.<\/p>\n

Here\u2019s the figure, in recent years, over ninety percent of clicks are on the first SERP, while the second only gets a measly six percent, and the rest shares two percent of the traffic clicks. And to add injury to an insult, if you\u2019re not on top, then most probably, your competitors are. That\u2019ll just hurt your chances of growth.<\/p>\n

It\u2019s Gonna Be Here AWhile<\/h3>\n

SEO is evolving, it\u2019s not like what it was ten years ago, and it\u2019s going to change to match user preference and behavior. Also, it\u2019s already ingrained in the digital universe. It\u2019s an order to the chaos of how to best show users what they\u2019re looking for. So if you think it\u2019s just a fad, think again.<\/p>\n

Customers Like Optimized Sites<\/h3>\n

Part of having an optimized site is to make your site highly efficient, with a smooth transition and low latency along with usability across all devices. This will make your site attractive for visitors, and they\u2019ll surely want to come back again if your site is well-built and the content you have has value to them. <\/p>\n

The goal here is to gain an edge over your competitors. Small business need to be more engaging and personal with their customers because it should convey a feeling of familiarity and community. <\/p>\n

This way you\u2019ll be able to make connections and engagements with your potential customers efficiently and fast. Gaining more ground here is going to make your business not so \u201csmall\u201d anymore.<\/p>\n","protected":false},"excerpt":{"rendered":"

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