{"id":9797,"date":"2019-02-14T19:17:44","date_gmt":"2019-02-14T13:47:44","guid":{"rendered":"https:\/\/weblizar.com\/blog\/?p=9797"},"modified":"2025-08-07T14:59:20","modified_gmt":"2025-08-07T09:29:20","slug":"web-design-makes-your-clients-to-look-more-legitimate-online","status":"publish","type":"post","link":"https:\/\/weblizar.com\/blog\/web-design-makes-your-clients-to-look-more-legitimate-online\/","title":{"rendered":"This Is Not a Scam: Web Design Makes Your Clients to Look More Legitimate Online"},"content":{"rendered":"

Web Design Makes\u00a0<\/strong><\/h2>\n

Picture this: a website that loads within seconds, leading you to a homepage that looks organized and\u00a0pleasing to the eye. Assuming you\u2019re looking for medical information, you see that this website has the\u00a0latest news in the medical industry as well as a search bar in a strategic location to narrow down the\u00a0medical articles you want to read.<\/p>\n

Now think of this website: a slow website that has to load more content with every little scroll you\u00a0make. It uses unsightly fonts, unnecessary eye-catching colors, and ads covering too much of the website that you see barely any content.<\/p>\n

Between the two, chances are, you\u2019d think the first website is a legitimate medical information website\u00a0written by medical researchers with data worth reading. The second one, however, might remind you of\u00a0a high school student\u2019s attempt at HTML<\/a> and copy-pasting Wikipedia articles to fill in the content. At\u00a0worst, you might even think it\u2019s a fake news site designed by anti-vaxxers and people who shun modern\u00a0medicine in favor of essential oils and burnt sage.<\/p>\n

And when it comes to businesses<\/a>, the same effect of web design applies to people searching for\u00a0businesses. If you\u2019re doing digital marketing services for your clients. It\u2019s possible the first thing you\u00a0should focus on is their web design<\/a>. Because if it looks that bad, customers may think your client\u2019s\u00a0website quality is similar to the quality of their product or service.<\/p>\n

Web Design = Trustworthiness?<\/strong><\/h3>\n

One study entitled Trust and Mistrust of Online Health Sites<\/a> shows just how much effect web design has\u00a0on a business\u2019 trustworthiness. For one month, a researcher asked fifteen women with health conditions\u00a0to search the internet for related health advice. The researcher asked them to search for medical websites\u00a0specifically chosen for their web design elements.<\/p>\n

The results? Despite the reliable content, 94 percent of respondents said they mistrusted the site\u00a0because of web design elements not because of the content. Which was actually reliable. They cited\u00a0problems such as complex layouts, pop-up ads, unreadable print. And ugly web design is just some\u00a0examples of these citations.<\/p>\n

The project was not on a business website. But what\u2019s to stop a person from making the same\u00a0assumption on a business website if it looks ugly and not trustworthy? Using that implication, you can\u00a0emphasize the importance of your web design services<\/a> when you finally make your pitch.<\/p>\n

What This Means for You<\/strong><\/h3>\n

If you\u2019re certain your digital marketing agency<\/a> provides quality services, this fact may be useful when it\u00a0comes to selling web design services<\/a>. By convincing them how important web design is for a business. They may be more willing for your company to implement web design, among the other services you\u00a0provide.<\/p>\n

It\u2019s important to stress the importance of web design when you first pitch the service to your client.\u00a0Show them how it\u2019s a weakness for your client\u2019s business, and that, if they\u2019re dealing with B2B clients.\u00a0Bad web design can scare off around 37 percent of potential business partners.<\/p>\n

One of the best ways to sell web design to your clients? Show them the carrot on the stick. The carrot is\u00a0their authority and reputation, which improves with good web design. The stick is the fact that bad web\u00a0design scares away potential customers. Reducing the revenue they can make off their website.<\/p>\n","protected":false},"excerpt":{"rendered":"

Web Design Makes\u00a0 Picture this: a website that loads within seconds, leading you to a homepage that looks organized and\u00a0pleasing to the eye. Assuming you\u2019re looking for medical information, you see that this website has the\u00a0latest news in the medical industry as well as a search bar in a strategic location to narrow down the\u00a0medical<\/p>\n","protected":false},"author":7,"featured_media":9799,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[400],"tags":[523],"class_list":["post-9797","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web-designing","tag-web-design"],"yoast_head":"\nThis Is Not a Scam: Web Design Makes Your Clients to Look More Legitimate Online - Weblizar Blog<\/title>\n<meta name=\"description\" content=\"Picture this: a website that loads within seconds, leading you to a homepage that looks organized and\u00a0pleasing to the eye. 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