WordPress is a favorite website builder for creating blog sites with the ability to advance into full e-commerce sites. One of the most important reasons for using WordPress, among other platforms, is its SEO capabilities. You can tweak the settings, install SEO plugins, publish content, and get an SEO-friendly theme to maximize your on-page SEO or everything you do within your site to improve its rank.
Is WordPress suitable for your SEO? Is it worth a try? Check how a WordPress site can help you with your SEO by reading below.
With WordPress, increasing your search engine visibility is easy by tweaking settings on your dashboard. If you want Google to crawl and read your site (called indexing), manage your settings by going to the ‘Settings’ of your WordPress’ dashboard, and choose ‘Reading.’ Make sure that this area remains unchecked.
Another way to increase your site visibility on search engines, like Google, is to add main keywords on your WordPress site’s permalinks. Permalinks are web addresses or URLs seen on the address bar when reading any page or post on your WordPress site. By doing so, your reader will get an idea of what your post is all about. Every newly published post will receive a URL resembling your post’s headline. You can set permalinks to your WordPress site by going to ‘Settings,’ and choose ‘Permalinks.’
When it comes to WordPress development, WordPress offers an excellent theme structure from a superb SEO point of view. While Google will see the HTML code of your theme and not if it’s WordPress’ own, choosing an unoptimized theme may hit your SEO. Luckily, WordPress offers SEO-ready themes, wherein the code structures are simple without using outdated HTML structures, so your content is not buried under multiple structural HTML layers.
Here are some tips and tricks when choosing the best SEO-ready WordPress theme for your site:
WordPress offers plugins that are SEO-friendly. Now you can optimize your pages by choosing the most suitable SEO plugins for your site.
Here are the best WordPress SEO plugins:
By using WordPress, you automatically take advantage of its excellent reputation. It’s one of the most trusted platforms for blog building an e-commerce website building. With the credibility WordPress has, you increase your site’s trustworthiness, too. It helps strengthen your SEO efforts by keeping the bounce rate low and growing organic traffic.
If you want to have a successful SEO, choosing WordPress is a good idea. You can take advantage of the best WordPress plugins, SEO-friendly themes, and other SEO settings to fully optimize your content. By doing so, you’ll increase your traffic, conversion, quality leads, and most importantly, your sales.