Author Archives: weblizar
What Are LSI Keywords And How Are They Important
weblizar 0 CommentLSI Keywords: Why They Are Important
If you’ve been writing content for your website or working in SEO for any amount of time, then you’ve probably come across the term LSI keywords. Everyone seems to be talking about them telling you to use more on your website and in your content, but why does it matter?
If you didn’t know already, Google LOVES LSI keywords and rewards websites that use them. Just having a sprinkling of LSI keywords on your website can help it jump up in the search results overnight.
But what exactly are LSI keywords and how do you use them on your website? We thought you’d never ask! Here’s everything you need to know.
What Are LSI Keywords?
LSI keywords are basically a fancy name for saying a keyword is related. Over the years Google has been collecting petabytes of data to help it improve its search results for users. By analyzing this data, Google has managed to determine how keywords are related to each other and how they can display relevant content to users.
If you’re wondering what LSI stands for, then it’s Latent Semantic Indexing. This strange term is actually the mathematical formula Google use their search engine to help determine the relationship between keywords.
LSI keywords can take many different forms. Sometimes they are synonyms of each other; sometimes they are abbreviations. Most of the time they just happen to be on enough web pages of a similar keyword to make them related.
Google is smart enough to realize that the keyword “search engine optimization” is actually the same as “SEO”. They mean exactly the same thing and therefore have a very close relationship. That is probably a very obvious example, but most of the time it’s not that obvious.
Sometimes there will be a keyword or phrase that appears on almost every web page relating to a particular keyword, and you won’t even notice it.
The Many Benefits of LSI Keywords
Now that you know what an LSI keyword is, why should you include them on your website? Won’t it ruin your content and make it unreadable? Not at all – it’s even the opposite.
LSI keywords are great at helping search engines understand your website. The days of keyword stuffing are gone. If you put the same keyword or phrase too many times on your website, then you could be punished. Instead, LSI keywords are the way to go.
Like we mentioned before since Google sees search engine optimization as SEO, then you should use the keywords interchangeably. Not only does this make your content nicer to read, instead of using the same keyword over and over again, it also helps Google understand your website better.
But that’s not all.
LSI keywords are also an excellent way to find relevant things to write about. Maybe you’re writing some content for your website on a particular keyword but are out of ideas. No problem! Simply research some LSI keywords, and it will give you an idea of related topics, phrases, and keywords you can include. Not only does this help reduce your researching time, but it also makes your content more power, more interesting and more appealing to Google.
As you can see, LSI keywords can do wonders for your website.
How to Find LSI Keywords
If you want to tell Google that your content and website is relevant to users, then you’ll need to find suitable LSI keywords first. There are several ways to find LSI keywords so depending on how many you want will depend on which technique you use.
LSI Graph
The first and easiest way to find LSI keywords is by heading over to LSI Graph and entering in your keyword. The tool will then work its magic and find the best-related keyword to your search. If you’re wondering where it gets these from then, it’s actually straight from Google. If you ever scroll to the bottom of search results, you’ll notice a list of related keywords and phrases like below.
LSI Graph basically does all the hard work for you and crawls every page of the results to collect all the related phrases. It’s definitely a useful tool and a massive time saver.
Keyword Planner
The second quick and easy way to find LSI keywords is again by using Google itself. By heading over to the AdWords Keyword Planner Tool, you can quickly find relevant keywords that Google think are related. Enter your keyword and press the “get ideas” button. Remember to make sure they’re sorted by relevance, and you’ll have a list of the most related keywords.
Google Search Results
Another useful technique to help find LSI keywords is using Google search results to see how Google interprets keywords. Every time you do a Google search, Google will automatically bold the keyword or related keyword in the results. Like we showed in the example earlier, search engine optimization is also shown as SEO.
If you enter a keyword into Google and browse through the top results, you’ll get an idea of the keywords Google is returning. Sometimes you won’t get that many useful ideas, but it will give you a clue on what people are writing to rank on the first page.
Google Autocomplete
The last way to get relevant LSI keywords is by using Google’s autocomplete feature. This feature gives you ideas on what keywords people are searching for that are very closely related to your keyword.
To find a list of relevant keywords, simply head on over to Google and enter your specific keyword. There will then be a drop down menu which lists all the autocomplete results. Using these phrases and keywords in your content is a great way to improve its relevancy and get a boost from Google.
Essential Marketing Strategies for Your New Business Blog
weblizar 0 CommentMany blogs are being created every minute, especially in saturated industries. This is a huge challenge for you if you’re a blogger who’s serious about growing a thriving business. You need to always find a way to stand apart from your competition.
Differentiation is your weapon and is possible with the best marketing techniques in place. Luckily, we’re cracking the code for you with this list of techniques you can apply to promote your new blog today. Read on to get started.
#1 Optimize your blog for readers and search engines
If you want to grow a great blog, remember to optimize every part of it to provide satisfying user experiences at the same time meet search engine needs. Catering to search engine requirements starts with effective keyword research. Incorporate these keywords into your content. For a great visitor experience, create content that caters to readers’ problems. Choose a mobile-responsive design for your web pages and make sure that they load fast.
#2 Share your blog posts on social media
Nearly everyone uses a social media platform to interact with one another on a daily basis. Facebook, Twitter, and other sites are a place where bloggers can cast their nets far and wide. Share every great blog post you create to amplify its reach. Consequently, audiences who love your content will intuitively share it with their friends or followers.
#3 Guest post on other leading websites
A cost-effective way and powerful way to promote your new blog is to position yourself in front of a popular blog’s wide readership. How? Through guest posting or guest blogging. By writing and publishing content on established sites, you get a constant stream of high-quality, targeted traffic, increase your credibility, grow your portfolio, increase your subscriber base, and of course, develop your writing skills.
#4 Do blog commenting
Some bloggers are skeptical about commenting on other blogs. They question whether this attracts quality traffic and participation. If you want to know the real answer, it’s a resounding yes – given that you practice blog commenting the right way. Don’t be like most commenters who are only out for link building schemes. Leave blog comments that provide unique value. At the same time, be sure that the blog you’re commenting on points back to your website from your name.
#5 Grow a list and stay connected with your subscribers
Do you include email in your promotional methods? People may have subscribed to your mailing list because of some lead magnet you offered. However, it’s more likely that these individuals have completely forgotten about your blog. Bring them back by giving updates about your latest blog content and other offers. Also, don’t forget to keep enticing your recipients to open your messages by writing interesting subject lines.
Conclusion
These are all the tips you need to follow after you’ve decided to launch your new website. Marketing is important because through it, get to attract audiences that can potentially become your customers.
Tips to Consider while Making Profit using WordPress
weblizar 0 CommentWordPress is one of the most popular CMS used to build a website. But people don’t have enough time to maintain the website. This is where we made mistake. As the main goal of the website is to make a profit from WordPress Web site. To archive this goal you have to develop an eye-catchy website that attracts more and more users. Making profit using WordPress website can be tricky sometimes but you have to pay closer attention while strategizing for the return money.
As you invest an incredible amount of time to develop your website so do you know how do you earn money and profit using it? Because you are using WordPress it provides you inbuilt benefits of extensive functionality.
Don’t worry here are some best ideas to make profits using WordPress.
Affiliate Marketing
By placing another brand’s ad on your site you can make the profit. You can earn some percentage of the sale if any user visits ad and buy that product or service. On your WordPress website, you can promote particulars product and service. If your post has the link to that product and if any customers click that link again you can make a profit from it.
Sponsored Blog Post
You can also make money on your WordPress Website by offering sponsored post. Means third party will publish their content on your site and promotes their brand and will pay to you for posting their articles. For this, you have to build a strong network and get in touch with advertisers. For that simply add a page or contact form and list all the guidelines that described overall information about the sponsored post.
Develop WordPress Theme
The user firstly attracts to your website by the look and feel of your site, Appearance of WordPress Website is dependent on the theme. If you are a web designer and have the skill to develop great looking themes than you can make money by developing word press theme. The developer can market their themes by selling them by their professional Website or either list themes on the marketplace. The popular marketplace is ThemeForest.
Develop WordPress Plugins
The WordPress Website works efficiently with several plugins each with different functionality. There are thousands of plugins with free and premium options. One can develop WordPress plugins with new functionality depend upon its work. It is a good way to earn money by developing WordPress Plugins. You can sell your WordPress Plugins on Marketplace Code Canyon or by selling it on your own website with full control over to you.
Maintenance of WordPress Website
The maintenance of WordPress Website is essential for those who run a business website to maintain their product. Here the need of WordPress expert arises. If you have skills to develop or maintain the WordPress Website than you can offer service to those customers and earn money.
You can offer following Services
- WordPress theme and Plugins update
- Web servers, performance and code optimization
- WordPress High-level Support
Website Flipping
Website flipping is the concept of developing a WordPress Website and then makes a profit by selling it. An experienced WordPress Developer flips a WordPress Website by creating a site and then places some informational content on the website. A simple site with no traffic will unable to make any profit from it. All you need to generate a good traffic, ranking and decent content to make big money. Flippa is a popular site for selling Website.
Conclusion:
Above article let you know the available sources to make money using WordPress. Be sure about which of the opportunity is best for you? and take an approach towards it to make a profit.
How to Drive Massive Traffic to your Website?
weblizar 0 CommentSo you are all set for the next big thing. Which is driving a million visitors to your website. But the only problem is, for now, you don’t know how to do it.
But the good news is, you are reading this blog right now. And in this blog, you will learn how to drive traffic to your website.
The paradigm shift of SEO
One thing that separates Google from all others is their hunger to get better at what they do. And for this purpose, they evolve a lot.
The last update in Google algorithm back in the year 2011, Google Panda mutated the SEO industry.
What was once just an algorithm to penalize low-quality, thin sites, is now a fully-featured AI prodigy.
Gone are the times when your sole focus was on link building and keyword stuffing. With the internet at the fingertips of every soul, we have entered in an era where customers have shifted from novice to smart.
Where Entrepreneurs and small business owners are equipped with all the tools they need to rank better in Google search results.
Where it is nearly impossible to rank your site on Google solely on the basis of page rank and keyword density.
Where the paths separate
It doesn’t take rocket science to realize that Google changes its algorithm at a towering rate. To keep up with all the mumbo jumbo you need to act smart.
Nearly all the traffic-generation schemes will eventually come to a stop. To overcome this, you need to plan for the long-haul. What’s required is not only a change in behavior but a switch of mentality.
Moving from just content to Good contents
The closer your page resembles the mark where Google consider your content as good content, better will be your chances to rank higher on Google result pages.
From now onwards ‘Quality Content’ will be gratified by Google. It is all like some cool board game. Some rules might not make sense to you, but you have to accept them in good faith to win over time.
To get yourself heard out there in the crowd, you need to follow Google’s guidelines vigorously than ever.
The best approach is to listen to what Google wants in a website to rank better on their results page and offer exactly that to your users.
Keep your website Crawler-friendly
The nucleus of good SEO is to analyze data, do what is necessary, and for the most part, to avoid what needs not to be done.
It is so easy to follow the hip-hop trend of the market. But on the long-run, it will not benefit your brand at all.
Too many people are still working on the strategies that used to work before Panda. What was once considered as best practices are now in the zone of penalizing your website.
My friend who owns a website design agency was penalized twice just because it took him too much time to understand what Google really wants.
Make sure you do not make that mistake with your brand.
Keep the crawler coming to your website. Schedule a weekly crawl for your website even when you feel like it is not necessary. It is not about what you feel important, it is what is important for Google.
How many pages of your website are crawled? Take note. How many are left? Make sure to let Google crawl them.
Eliminate the identical pages
At the end of the day, Google is just a reflection of human intelligence. At the core, it is up to you to make smart use of it.
Get yourself immersed in Google webmaster. Search and find out what are the identical pages and remove them.
Your job is to keep to as simple for Google as possible. Google transformed its algorithm from link building to user-centric approach.
You need to be very clear about the vision of your brand and put that vision out there in the content.
Helpful Post: 5 Tips to Find the Best SEO Experts for Your Business
Steal first. Innovate later
Before you judge me over my integrity let me share with you one of my favorite quotes on stealing like a boss.
“If you steal from one author it’s plagiarism; if you steal from many it’s research.” ~Wilson Mizner
Look for what are the most successful brands are doing. What approach are they using to rank their brands high in Google. Pick the ones that suit you best and leave the rest. As every best SEO company quotes that “you need to make sure that you add your own flavor to every element that you add on the website.”
Do not just copy the strategy. Study it. Analyze it. And take whatever you can that will help your brand. To make it personal, add your custom touch to the strategy.
Don’t just research and reach out to who you subjectively think might be interesting. Evaluate your competitor reach and engagement and see how you can offer that into your website.
To wrap it up
The above-mentioned strategies are not randomly picked strategies, these are strategies which I used in two on my ventures and those turned out pretty well. I thought, what good is the knowledge if not shared with the audience. So, there you go. Now you know what to do to get ahead of your competition and make it to the top of Google search results.
5 Powerful Marketing Tips To Grow Your Small Business
weblizar 0 CommentThere are numerous ways to develop the brand and follow the strategies to grow your business. In this post, check out the five powerful marketing tips to build the strong reputation of your brand.
- Utilize the Power of Social Media Marketing
It has become the crucial aspect of building the strong online presence of the small business. People are highly active on social media and it is important to target them on this effective channel through the personalized social media posts. You can study and analyze the interest and behavior patterns of the audience to rightly target them through paid ads.
Related Post: Bolster Your Internet Marketing Efforts with Social Media Marketing
- Mobile is the Key to Success
The number of searches on the mobile devices has increased significantly in the past few years. Thus you should target the audience for mobile devices through Accelerated Mobile Pages or Facebook Instant articles. It is also important to choose the responsive design or optimize the site for the mobile devices. This is helpful in ranking higher in the search engines according to mobile first indexing update. Investing in the mobile app technology is also not bad idea for user engagement and getting quick sales.
- Blog can attract the Audience
A blog is a powerful tool to attract the audience and drive massive traffic to the site. It provides an opportunity to rank higher in the search engines for the search terms typed by the users. It is one of the effective ways to get the small business noticed amidst a large audience. A blog will help you to increase the visitors on site, increase leads and grow your brand. You should focus to provide the valuable information to the users and perform blogging to position yourself as a leading expert in the industry.
Related Post: How Blogging Is Important For Your Business
- Implement Visual Strategies
Visual elements are preferred by everyone and they love sharing on social media channels. There is a rise of videos and small business should utilize video strategy in the content. In fact, it can create a YouTube channel and promote on the social media channels. It can feature the product demo or do personal interaction with the audience. The Facebook live video is also getting a lot of attention and effective in generating the user engagement.
Infographics are helpful in attracting the audience, especially on social media. They are in fact a great source for increasing the follower base on the social media channels such as Instagram and Pinterest. These channels are popular in generating the quick leads or sales.
- Focus on Email Marketing
It is one of the most important channels in generating the highest ROI for the marketers. Thus small business should not ignore the effectiveness of this channel to reap the numerous benefits. You can promote the offers, information about a new product launch or send the blog posts to create one to one engagement with the audience. In fact, it is the best way to generate the leads and nurture them in the sales cycle.
Follow the above mentioned powerful marketing tips to grow your brand and achieve the sustainable growth in your industry.
5 Tips to Find the Best SEO Experts for Your Business
weblizar 0 CommentSearch Engine Optimization (SEO) is a powerful tool for the success of any website. The best SEO specialists are hard to find but if you get the right expert for your website then you can improve the organic presence of the site in a quick time. In this post, check out the important five tips to find the best SEO experts.
- Follow White Hat SEO Techniques
SEO specialists should know all the latest and white SEO techniques to boost the traffic of the site. These techniques include mobile optimization, schema mark up implementations, high quality and dense content. He should know how to perform the keyword research keeping in mind the Rank Brain Algorithm. Keyword research is not limited to the main keyword or phrases but should be based on the intent of users.
- Avoid Outdated SEO Practices
Outdated SEO practices hurt your search engine optimization efforts so ask SEO experts about the techniques they follow. Don’t hire them if they follow the black hat SEO techniques including link farm, link wheel, not aware of linking the anchor texts. They should be expert in finding the topic targeting keywords rather than targeting the search terms or phrases only. In fact, they should be able to find the long tail keywords which are one of the important effective SEO techniques.
Related Post: Some SEO Essentials You Must Never Miss To Gain More Traction
- Experience
Anyone can claim the first page rankings so checking the experience in SEO is crucial. An experienced person only knows the in and outs of SEO and strategies to improve the visibility of web pages in search engines. He also knows the latest techniques to rank the web pages for the set of keywords and drive massive organic traffic and conversions to the site. You can also ask him questions and see his willingness to answer all. If he isn’t able to provide the information then he is hiding something about his techniques.
- Process
Ask the process to SEO experts before hiring them to have an idea about their working and techniques they will follow. You can ask the week by week plan of action to be performed to boost the performance of the site. In fact, you can ask them to submit the weekly and monthly reports. Reports will help you to know all the tasks done on the site. This will be helpful for you to know all the implementations on the site along with progress report.
Related Post: Secrets Of Business SEO Every Entrepreneur Must Know Today
- Portfolio
It’s always good to check the past projects to see the level of improvements SEO experts can bring to your project. Ask them to share their latest portfolio. This will also give you an idea if they will be able to deliver you what they are promising. When they share the project details then you should visit the site and social profiles. You should check the work they have contributed to the site. This will help you to know the success they can bring to your business.
Follow the above-mentioned tips and find the best expert for your business to establish the online presence and growth for your business.
Importance of SEO Growth Hacking Techniques to Scale Your Business
weblizar 0 CommentIt is not in any manner conceivable to get by in this focused market if your site has less number of guests. For various organizations, online business is the route through which they are pulling in bigger income. The primary motivation behind why individuals like to shop online is on the grounds that they get the best an incentive for the item or they are certain to discover a rebate bargain. So in the event that you too need to receive the rewards at that point just making an appealing site is insufficient. You need a few procedures set up which can enable you to leave an impression on the web crawlers.
Understanding the need of organizations to rank better on web indexes, site design improvement rehearse was framed. With time, things changed and now SEO has turned into the must-have practice to be trailed by the online organizations. By following the SEO strategies, organizations have possessed the capacity to rank better on the web indexes, get saw by the customers and profit.
In the event that you surmise that applying a couple of systems will carry out the occupation at that point let me reveal to you that you have to take incredible care when you are going for SEO strategies? With changing Google’s calculation you confront new difficulties thus you need to stay aware of them through cutting edge SEO endeavors.
To enable you out, I to will demonstrate to you a couple of vital SEO procedures which you can apply and get comes about without spending much cash.
Related Post: Quality SEO Services For The Market Growth Of Your Online Business
Comprehend the details of SEO
You should teach SEO rehearses the minute you dispatch your online business. This is imperative as you won’t have the capacity to do great and profit if appropriate strides are not taken from the earliest starting point itself.
The principal thing you have to do is to check the robot.txt record and meta labels. Regardless of whether the pages are unmistakable on Google or not can be seen once you experience this document. In the event that you need certain pages to be recorded or not on the web indexes even it can be controlled from here.
Another imperative part of a site is it’s XML sitemap and engineering. From over and over, Google robots creep through the website pages to search for important data. This is the place the significance of sitemap and site design becomes possibly the most important factor. For better client encounter, it is essential for a site to have a legitimate design and route. In the event that you neglect to accomplish it, Google will neglect to creep through some vital pages and your clients won’t become more acquainted with about your site totally.
Ensure you give a smooth route to the clients and whatever substance is available on the site ought to be helpful to the end clients. In addition, responsiveness ought to be given need so clients can utilize the site regardless of their gadget.
On the off chance that you need to draw in more clients towards your site, you ought to have the site area in the nation where you want to work together. Also, to concentrate on the neighborhood seek, purchasing the correct sort of space names will help you in a long way.
On the off chance that yours is an MNC, at that point endeavoring to get the root space name will be ideal for you as you will be totally doing the business through the web. It is great on the off chance that you get the .com space at the same time, regardless of the possibility that you neglect to get it no issues as you will have the capacity to rank better by actualizing other SEO factors.
Besides, on the off chance that you are new to the business, at that point it would be better you go for a solitary dialect first as opposed to deciding on the confinement thing.
Related Post: Some Deadly Transgressions to Avoid in SEO and Online Marketing
Do watch word look into legitimately
With regards to making a blog entry, it must be finished by remembering a specific word or expression – named as a watchword. The watchword is produced in view of the client seek on web indexes. You have more opportunities to show signs of improvement position of Google by executing right substance promoting procedures. You should set aside your opportunity to examine the watchwords that will get you more movement. Utilizing Google Keyword organizer can enable you to show signs of improvement come about.
Content issues
Sometime in the past composing and distributing content was sufficient. Having a coherent and instructive substance will enable you to get watchers however things have changed today. The explanation for it is that now you can without much of a stretch discover useful and quality substance all over. So whatever you can do is appropriately showcase your substance, apply limited time systems and look at other development hacking strategies.
A standout amongst other approaches to help change rate is by distributing and advancing your blog. When you have a substance prepared, go for external link establishment. Making appealing visual substance like recordings, pictures or articles is another most ideal approach to give bloggers a chance to share the substance on their site. Getting backlinks from expert sites will enable you to rank better.
Continuously remember your potential purchasers while creating the substance. Along these lines, you can make a situation to draw in guests towards your blog which can end up being your leads. Ensure you concoct important substance that is useful and have an association with what administrations and items you are putting forth.
You can make a substance which has various connections and pictures and can be shared via web-based networking media stages. Completing email crusades and web-based social networking sharing is another most ideal approach to interface with the potential purchasers. Simply make certain to accompany the correct procedure for various media stages as they work in an unexpected way.
It is a bit much that the development hacking strategy that works for a site may work similarly for another. So it is about research and tests to locate the correct answer for your business.
Five Features Of WordPress That Makes Everyone Love It
weblizar 0 CommentWordPress is the most commonly used content management system used for blogging purposes. While there are many other competitors in the market, such as Drupal, Joomla, etc. WordPress has still taken the lead amongst all of these. Let’s talk about some features of WordPress that makes it different.
So what makes WordPress so popular amongst bloggers and why should you switch to WordPress plugin for your blogging purposes?
Here are five features of WordPress that make it just the greatest content publishing platform:
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WordPress is SEO friendly
SEO friendly websites are the way to go, that is if you want your website to rank amongst the highest ranks on Google. WordPress will automatically generate SEO friendly URLs for you. WordPress allows you a chance to download free WordPress plugins, such as All In One SEO Pack, SEO by Yoast, Google XML Site Map, and other such WordPress plugins which makes your web page rank much higher in Google. Not just that, you are also presented with an array of social network plugins, all which allow your website audience to easily share, like and tweet about your web page.
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Its Simplicity
One of the most coveted features of WordPress is the basic simplicity of it. Whether you are an amateur or a pro, you will not face any issues when it comes to adding and managing content on WordPress. As a WordPress designer, you will be able to do all the tasks without the need of a developer. The level of customizations available on WordPress makes it extremely popular and loved amongst bloggers.
Related Post: Steps to Help Create a Blog on WordPress
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You can not only save but also make money on WordPress
Due to the simplicity of WordPress, you will be able to easily handle most of the tasks on your own, without needed to spend large amounts on an in house developer. Choose from hundreds of customizable themes, and create the right in house team which will focus and allows you to manage all the functions of WordPress easily, without any hassle. Due to the beauty of its simplicity, anyone can manage WordPress easily on their own, with the help of a few tutorials. This means you can save tons on hiring an in house developer. You can also easily monetize your website using various e-commerce plug ins and theme solutions. This means that you can very easily manage all your sales using various plugins, and make money off your page.
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You have a huge WordPress community
One of the best parts of using WordPress and becoming a WordPress designer is the huge, extended community you will come across on WordPress. This means that as a beginner, you will be offered various helping hands by enthusiasts, who want to offer free advice based on their own experiences on WordPress. This community helps you feel one with the crowds, and learn all the most interesting tips and tricks which you require when on WordPress. There are pages full of FAQs where you will find the answers to all your questions. You can also rely on assistance from the other community members, so you will never feel lost.
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Excellent user experience
WordPress is one of the few places where you will be offered such a large variety of customization options, theme selections, and flexibility of features and options, all for a very low cost. If you are working on a budget, WordPress is the ideal solution for you, offering you low-cost options even for the Premium selections.
With all these amazing features, WordPress continues to be the leading content management systems amongst other CMS. Hop on to WordPress to enjoy all the benefits and features for your own website.
Conclusion
WordPress is already a very famous choice for CMS users, and these factors are some of the known factors why everybody loves WordPress so much. Make sure you are using WordPress if building a website on CMS since it is the first and foremost and most versatile CMS out of all other PHP cms.
Top 50+ Tips for Maintaining Your WordPress Website [Infographic]
weblizar 0 CommentIf you own a business website, then maintaining it in order to keep it optimized should be your top priority. Without proper upkeep and maintenance, you would not only lose your site’s traffic and ranking but it would also affect your site’s credibility. Thus, to ensure that your site doesn’t lose its former glory, make sure that you look into your site’s maintenance from time-to-time.
Moreover, while maintaining your site is a time-consuming task, it is nevertheless an important one. Hence, you can either delegate this task to an agency who’ll take care of your site’s overall maintenance. Or, if you are a small business and don’t have the means to hire an agency at the moment, then fret not, as we have just the right resource for you.
Known as the ultimate website maintenance guide, this guide comprises of top 50+ useful tips that will help you to optimize and maintain your WordPress website. This guide has encompassed all the important website maintenance tasks in an infographic, which you can download for free and keep it for your reference.
Some of the website maintenance tips highlighted in this infographic are;
1. Daily Backup.
2. Regular monitoring of website security.
3. Updating content, plugins, widgets, themes and more.
4. Checking on your site’s web hosting resources.
5. Monitoring your site’s on-page SEO factors.
6. Optimizing your site’s images and database.
7. Daily monitoring of your site’s page speed and download time.
8. Frequently checking affiliate links, download links and other links that are present on your website.
The below infographic will provide you with more such website maintenance tasks along with solutions on how to fix common issues. Therefore, check out this infographic right away to know all the nitty-gritty of maintaining a WordPress website.
WordPress Website Maintenance Checklist (Infographic) – 50+ Essential Tips & Practices by bigrockcoupon.in
Hope you have enjoyed this amazing infographic. Please do care to check out these interesting infographic posts from weblizar.
Migrating From HTTP To HTTPS – Infographics
10 Most Common WordPress Errors and How to Fix Them (Infographic)
3 Insanely Affordable Marketing Strategies For Your Online Course Business
weblizar 0 Comment
A lot of established digital companies worldwide are pouring truckloads of cash into marketing their products and services online.
As a result, these agencies often get decent ROIs with tons of new customers flocking to their website to avail of their services.
Startups, on the other hand, generally do not have the same luxury when it comes to employing the grandiose marketing schemes that large companies are often using.
Though startups equally desire to get as many sales as large companies do, they just can’t invest the same amount of money into marketing since their pockets aren’t deep enough.
If you’re a startup and you’re looking for cheap and effective ways of marketing your online course business, then allow me to share with you three insanely affordable strategies that you can use to do just that.
With all that being said, let’s hop right in.
1. Use Twitter Automation
Everyone knows that Twitter is one of the largest leading social media platforms in the world — having the 11th largest monthly traffic compared to other websites.
With the site having over 4 billion web visitors a month, the marketing campaigns that are run through this platform can easily reach thousands of individuals online.
One of the best Twitter marketing strategies that have a high likelihood of converting prospects into fully-paying customers is, really, just chatting and engaging with other users in a straightforward and personalized manner.
Sadly, doing so takes the lion’s share of the time.
And since you’re a startup, you are most likely strapped for time, money, and even manpower that you can’t spend hours engaging people using Twitter.
Well, that’s where Twitter automation tools like Narrow come in.
Related Post: Automate Social Media Marketing To Increase Your Reach
To make the most out of engaging your audience on Twitter, you can use online tools that would enable you to automatically message people who will follow your profile on Twitter.
Online marketers who are using tools like Narrow can send customized DMs (let alone, automatically) saying, “You can join my free online video course happening later, at 9:00 pm EST, by clicking on this link, etc…”
The tools can send messages like these in bulk to all the business owner’s Twitter followers (old and new), attracting a decent-sized audience that can subscribe to their online course.
Here are some important tips to take note of when using automated messaging tools to send a direct message (DM) to other Twitter users:
- Unlike tweets, which have a maximum limit of 140 characters per message, DMs no longer have a maximum character limit attached to it;
- Private DMs can be sent to anyone that is following your profile on Twitter; and,
- Replies can be sent to anyone who’ve DMed your account on Twitter, regardless of whether they’ve followed your Twitter profile or not.
2. Use Text Marketing
Text marketing is another affordable, effective, yet an easy-to-use marketing strategy that online course business owners can use to grow their business.
The marketing method involves using an online platform to send text messages in bulk to smartphone users.
Smallbiztrends.com show that people who integrate text messaging into their marketing strategies are likely to get better prospect responses because of the following statistics:
- Text messages are estimated to have a 98% open rate, which is considerably higher compared to that of emails — which is about 20%;
- There’s a 90% chance that a text message would be read within the first three minutes after receiving the message; and,
- Marketing campaigns that include sending texts to customers have a 40% higher conversion rate compared to those campaigns that don’t.
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One of the best text marketing tools that online course business owners can use is Linktexting.com.
In essence, this marketing platform allows you to embed a customizable widget in your website that texts messages to individuals who input their mobile numbers in it.
You can configure the tool to send text messages that contain information regarding the date and time of your scheduled online course webinar.
The text message can also be customized to include a clickable link that directs the receivers to your online course from the convenience of their smartphones.
If you are doing a series of scheduled courses online, people who are following them could use the widget to grab and save a link to the session a few hours ahead on their mobile phones and click on the link from their phones once the webinar is about to start.
3. Use Quora
Finally, a marketing strategy that anyone can use (that won’t cost a penny) is to answer questions at Quora.
The game plan is simple, log into Quora, answer bazillions of questions about your niche, and leave a link to your online course that others can enroll in should they need more answers.
Quora is essentially a question and answer website where anyone can either ask questions or answer the questions raised by others (among other things).
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This website has a monthly traffic of nearly half a billion visits, making it an excellent place to market your online course business.
Supposing you have a course about how to make money online, check out what the platform has in store for you.
Pretty epic, huh?
Before you start using Quora, however, consider these points so you can get better results out of your marketing endeavor:
- Make sure that your answers are comprehensive enough. Simply answering, “Click this link to learn the answer to your question” will get you nowhere. Add answers that can solve your reader’s problems. Make your answers count.
- Make ‘em itch. While your answer needs to be helpful enough, don’t add everything on there. After all, if you’ll do that, then they won’t have any incentive to click your link.
- Quora is a productivity black hole. Just a word of caution: You might want to track your time when marketing your online course business via Quora. The platform is such an epic place that you’ll most likely get carried away engaging with other people for hours if you aren’t careful.
- Be picky. Don’t just answer all the questions that you’ll encounter. You’ll get better results if you’ll prioritize questions with a huge number of follows, first.
When you’re done with those, then that’s where you can start answering all the questions that you come across.
What’s next?
With the right strategies in place, you’d be able to skyrocket your online course business’s growth without having to break the bank.
Are there other affordable, yet effective strategies that you can share with the community?
If you have a few tricks up your sleeve, then please share it in the comments section below.
