Tag Archives: Brand Preference

Importance of Brand Equity For Growing Business

Brand Association , Brand equity , Brand Experience , Brand Loyalty , Brand preference , Quality Brand Association, Brand Equity, Brand Experience, Brand Loyality, Brand Preference, Quality

Importance of Brand Equity For Growing Business: When you’re considering both accountants and marketing professionals also include certain intangible assets when they calculate the value of a business. Whether they refer to it as “goodwill” or “brand equity”, the effects of a great brand will always be reflected in a company’s books. There is a