E-commerce industry has grown like a raging fire in the jungle and has spread all over the world conquering the majority of the purchasing options that people have these days. In past few years, physical shopping has vanished from the market and e-com has taken its place as for why anybody will bother to go out in hot summers or chilling winters or rawness monsoon for if that matters. Everybody wants to stay in their comfort zone, clicking two clicks here and there and you are done.
Lookin at what stats has to say in the last couple of years, it is not tough to say that e-com industry will continue to grow at the same pace or maybe more since now everyone now prefers online shopping over the physical shopping.
As a developer, you know that if a site has to be popular and wanted to be in the mainstream, it has to adapt new changes as fast as possible. But surveying market, knowing what people are liking most and how to promote your business is not what a developer do for a living.
So, we will break down the ecommerce trends for wordpress in the following blog post, so that anyone and everyone who are trying to make an e-com site will have the knowledge to built a better online store.
According to research conducted by BigCommerce, 80% of people in the U.S. make purchases online at least once a month. While the majority of people shop on large marketplace websites like Amazon, roughly 30 to 40% also make purchases from web stores, independent boutiques, and category-specific e-retailers.
Nobody can deny the fact that nowadays, online shoppers are spending more time researching about best online deals, coupons, brands and much more. Now, this is your duty to help your clients making more business out of their site by optimizing their site accordingly.
Start by looking at the major marketplace websites. When they establish a groundbreaking new way to accomplish something, that’s usually a good tip-off that you’re looking at an e-commerce trend in the making.
And as we know, or many of you have guessed it until now, WordPress gave us the leisure to study what our visitors looking for/searching/need desperately and then adding all into your website. So, let’s take a glimpse of how ecommerce trends for WordPress are going to workout in 2017.
Everybody knows the value of a mobile responsive website as it allows you to increase your reach since Google, Bing, Yahoo, and all other major search engines prefer a responsive website to be served in front of their users for any niche query. So, making a mobile responsive website is a must or you can directly go for WordPress mobile responsive themes, which can save you from the hassle.
Mobile-first implies that your strategy primarily revolves around the experience of mobile users. Even if your site’s statistics tell you that more purchases are made via desktop computers or in-store, don’t be fooled. Mobile plays a big role in search and, eventually, conversions. As more online retailers become savvy to the roadblocks keeping mobile visitors from converting, we’ll see that role expand even further.
“Conversational commerce” is a phrase that’s recently entered the business lexicon and it’s one that marketers and business owners need to pay closer attention to.
While mobile push notifications are not a new concept, what with everyone from the local froyo shop to your physician sending them, it’s only a matter of time before this catches on for websites. This is especially important for e-commerce companies that benefit from sending key milestone notifications to their customers. Notifications for:
As of right now, these messages are mainly sent from websites to visitors’ emails. WordPress plugins and third-party CRMs have already done a good job of automating this. But, in 2017, conversational commerce is expected to expand into text messaging as well.
Ecommerce companies are surely in the business of selling merchandise online but the products they are promoting have other competitors in the market.
According to crowdtap, people trust user-generated content 50% more than any other kind of media. So, if your client wants to draw traffic away from the competition, content creation may be one way to get a leg up on them.
If you develop websites for e-retailers looking to expand their business this year, this is an especially important point to be aware of. Sure, you can optimize their product pages for search, but it’s just as important to equip WordPress with tools that will enable them to create content.
The use of social media to promote business whether it is e-com or any other type of business can’t be ignored or can’t be taken lightly. While marketers will tell businesses to keep their eyes on social and to build a presence within those channels, it’s the developer’s duty to bolster those efforts using WordPress.
Think of your client’s e-com site like a well-planned city blueprint. All roads are running parallel or perpendicular to each other. When any of the roads is cut or blocked, we need to create a pathway to divert traffic from that road to a running road. WordPress website should work the same as it has proper link buttons, social buttons or like or comment tabs but those should be clear to user.
Customers are now shifting their gears and take time to generate that trust factors over the company or retailer. According to one study, “55% of consumers trust customer photos more than brand-created photos”. Other studies have noted consumers’ growing reliance on online reviews and customer ratings to tell them whether or not to trust a brand or their product.
Then how can e-commerce companies can take benefit from this? It is not sufficient enough to claim that ” we have the best product in the market “. Now, customers want trust builders that they can see through their own eyes.
Last few couple of years have seen a lot of change as far as technology is concerned and that change has evolved in the form of smartphones, apps or cloud based technologies that made our lives much easier. While it would be more easier to blame millennials who needs everything in a convenient way, it would be more right to say that they are the first generation to have all the available tools to make it a reality.
Previously, it was sufficient for a user if a site was loading quickly and popping all the results faster but to make it more convenient, nowadays user is looking for more of the options such as faster checkout, easy payment options, quicker shipping and much more. Well that was beyond our imagination few years back but now if you have to win, this is the trick.
In all honesty, all of that stuff you do to optimize a website’s performance is non-negotiable at this point. Visitors already expect that. What they want now is for you to make their shopping experience faster/easier/cheaper for them.
As we were discussing in the previous point that technology has advance so much that there’s no secret behind why we are seeing an ad on Facebook or some other social media platform for something that we just saw on Amazon or just viewed on Flipkart. You are not the only one who knows the secret ingredient behind how these stats are being recorded. Your user understands this very well, too, and it’s this understanding that’s led them to expect something in exchange for giving you access to that data.
This is why personalization is an expectation now—and it’s one that e-commerce companies, in particular, have a duty to fulfill.
Finishing off, I would like to add up that e-commerce trends coming to the forefront of our discussions this year. In the past years, the actual focus was to make your site ” responsive ” in design or using ” high-resolution image sliders “. But now it is quite clear for web developers that apart from making a site they will have another task and that is to build the site in a better way.
Thank you for reading the blog post, generally lengthy blog posts are the meaningful ones. 😛
Also if you haven’t read about our Email Marketing Blog Posts,
Read them here.
Also check out our free woo commerce ready wordpress themes to give that extra boost to your business.
Being a businessman, you know the importance of email marketing. The weight it carries, as far as driving traffic to your site or marketing your business is concerned, is enormous and heavy and that is the reason why it is must to do.
But how to measure your email marketing performance is a big question here, as we know so many tools that can help us in email marketing but the measuring part is still somewhere in the dark. Let’s unravel the hidden secrets of how to measure your email marketing performance.
Reading, analyzing and taking insights from any of your email marketing campaigns can be troublesome and sometimes even painful because you are surrounded by a lot of numbers and aren’t sure of what the actually mean and that’s the biggest reason why sometimes small-medium business owners struggle a lot with the measuring part.
Reviewing your email marketing campaign is necessary as it explains opportunities to improve the impact of your email messages, boost more value to your customers and prospects, and finally building an interactive fan base.
Let us talk about the six metrics to be considered to measure your email marketing performance,
Sales are the top most priority for any size company and to see how much revenue your emails are successfully generating, you must track the sales that resulted from each individual email. Once you have current stats, it would be a lot easier for you to target right set of people with the right set of content and products.
How to increase Sales figure?
Review your emails that are attracting higher-than-average revenue and those that have been total flops. What are you saying in the successful email that’s missing in the one that is not performing well? You may be inconsistently focusing on a need your subscribers have or are failing to generate their interest in the products or services you’re selling. Remember, your emails should focus on bringing value to your audience.
If you are up and running a business from last few years, you must be well aware of the term ” Abandoned Basket “. These are the people who were on the verge of purchasing your product but somehow changed their mind and left the basket unpurchased. You should have a well designed abandoned basket email ready for these set of people and present them the same product in some different manner since sometimes presenting things differently can do the trick.
You can provide them a special coupon or some extra services to encourage them to purchase your product or service.
Still not sure why your emails are performing poorly? Consider conducting a simple split test on different variations (such as a different headline, call to action, design layout, etc.) of an email to help you identify your subscribers’ preferences.
Click reports highlight those live links which are being clicked the most by your client base and which has not left it’s impression on the user and underperformed in your email campaign. To measure your email marketing performance, make sure you are keeping an eye on them.
How to increase click through rates?
If you notice a link isn’t attracting a lot of attention, consider changing the way you present the information (such as adding more enticing visuals) or removing it from future emails. Frequently including links that aren’t valuable to your audience may hurt their perception of your brand.
If a link attracts a significantly higher number of clicks than others, continue featuring relevant content and links in upcoming emails. Find a new way to include it again, or share related products or news.
If you have a specific set of subscribers who shows very strong interest in a unique content type, send them more relevant and niche surveyed data as per their interest block.
This report tells you how many people opened your email and when they opened it. Your open rates can reveal various insights, such as the strength of your subject lines and the best times to send an email to your subscribers.
How to even higher open rates?
Be clear about the content and benefits subscribers will get from your emails (e.g. helpful tips, industry news, coupons) and deliver on that promise. If they signed up for one of those reasons, they’ll be more likely to open your emails to get what they want.
They always say the first impression is the last. As far as emailing somebody is considered, this fact is true because a majority of people decide whether to open the email or not depending upon the subject line of the email. You have around 35 characters to leave a lasting impression – use this space carefully and be clear about what the email contains.
Discovering someone unsubscribed from your email list can be disheartening. But it’s a great opportunity to explore the reasons why they left and what you can do to bring them back or prevent others from leaving too.
If your emails are leaving you with lot of unsubscribers, make sure to
Redirect those who want to unsubscribe from your emails to a unique landing page that asks them why they’re leaving. Consider using their feedback to help shape and improve future emails.
Make sure you’re setting your emails up for success and taking care of the basics. This includes using confirmed opt-in (people are less likely to unsubscribe to an email if they take the extra step to confirm their subscription) and setting accurate expectations as to what subscribers will receive in your emails.
To lessen the impact an unsubscribed subscriber leaves, be sure to remain proactive in collecting new email sign-ups each month. This will also help you grow your list over time.
To acquire a sale, you have to direct your consumers on the specific set of pages as per their need. Traffic reports reveal how many subscribers are going to your website.
As yourself some questions,
When you initiate sending regular emails to your subscribers, make sure you have content and designs ready in advance to shoot, as inconsistent emails can cause subscribers to forget about why they have signed up to your list or which brand are you.
Call to Action buttons plays a major role in diverting your traffic to the correct place. A hidden call to action will be of no use since no one really knows where it is and where will it redirect. Whether your user is being redirected to your homepage or some blog post, make sure there is always a logical next step your audience can take.
Make sure to sprinkle relevant links that link back to your site in the email as this helps to drive traffic to your website and other branded properties you own. Make sure the links you are inserting are not broken or being directed to a 404 page. These little things will help you to measure your email marketing performance with ease.
If your emails don’t pass the “What’s in it for me?” test, it’s time to re-think your email content strategy. Address the needs of your customers and prospects by delivering information that interests them.
If the stats for one email are unusually low compared to others (or if your bounce rate is abnormally high), your emails may not be reaching your subscribers’ inboxes. While many factors can influence email deliverability, it’s commonly caused by a high number of spam complaints. The more subscribers mark your messages as spam, the greater the likelihood that an internet service provider (e.g. Gmail, Yahoo, AOL, Outlook), may place future messages in junk folders.
Spam rates should be below 0.1 percent. To maintain a high deliverability, it’s important that you adhere to the tips mentioned throughout this guide, such as:
Sending valuable content.
Sending segmented messages.
So, these are the six metrics to be considered to measure your email marketing performance, hope you liked the blog post. I know it’s a bit lengthy to read but it’s worth it.
Comment below if you have any question about the blog post.
Keep reading, Keep sharing!
Email Marketing is a must nowadays and it’s the cheapest and most effective way of marketing channel as it delivers a whopping 4300% ROI, maximum when compared to all other mediums of marketing.
So, to fulfill the winning dreams, it is must to learn some email marketing tips and tricks.
In this blog post, we are going to talk about various factors of email marketing like types of emails, how to create a power-packed email, how the mail should be designed keeping your subscribers in mind, and what is the suitable time to send your emails.
Let’s start with our little email marketing tips and tricks session.
There are basic four types of email types we can create:
The main purpose this type of email serves is to confirm that new subscribers now wants to receive your mail. It works as an autoresponder to those who sign up for your newsletters or email subscription.
As the name suggests, this email is to welcome your new subscriber to your list and thank them for joining. If you promised some offer during sign up, this is the time when you should deliver it.
Again, as the name suggests, broadcast mailer works as a one-time message mail, so you can design it in advance. You may use a broadcast to inform subscribers about an upcoming sale or event or to send monthly newsletters or blog updates.
Also known as autoresponders, follow-ups are messages created in advance and automatically sent in a sequence to those who sign up to your emails. A follow-up series is often used to introduce new
subscribers to a company and products. It’s a step by step process. In the first email, you can welcome new subscribers, following with the welcome message, teach them more about your company and products, and how they may benefit from them.
Or, you can shoot a series of emails to further educate your subscribers about a niche topic (such as how to use a product or service).
A dentist, for example, might create a follow-up series with healthy gum tips (e.g. When to go for a checkup, or how to brush properly etc) that can help any new customer. In this way, your emails allow you to drive people to your website or business.
Before you even begin thinking about writing your emails, consider the value you hope to give to your subscribers. With any branded content your audience will read or watch, they will always ask “What’s in it for me?”
In your emails, the answer should be clear within the subject line and first half of your email. This is crucial in creating effective emails strategy that people not only want to sign up for but also open again and again. And the more loyal they become to your emails and brand, the better it is for business.
Not sure what to write about? Here are some general topics any business can cover:
• Industry News
• Product Information / Upcoming Sales
• Alternate ways people can use your product or service
• Customer Spotlight / Customer Testimonial
• User Generated Content(Social media posts)
• Company History
• Case Studies
• Special Events
• Featured Blog Content
While you can use any of the topics above to start our email campaign, don’t hesitate to ask your subscribers what type of content they’d like to receive from you. Simply send along a survey, or ask for them to respond to your email with ideas and feedback. If you want to create content that your subscribers love and benefit from, it might be easier to learn right from the source. To take your email message to the next level, consider adding a personalized touch. Addressing each subscriber by their first name instead of “Sir or Madame” creates a more intimate brand experience.
Great content is an essential pillar to creating an effective email, but it goes hand in hand with the presentation. Not only are visuals processed 60,000 times faster than text, they also have the ability to influence a person’s emotions, which then impacts their behavior.
If you’re not a pro designer, the task may seem a bit tough. But by simply following the basics or downloading a pre-designed email template, sending beautiful emails can be very easy task.
Some designing options that we should consider while designing our email,
While there are many variables that affect whether or not a person opens your email, one element you can control is when you send it. To determine the best day and time to send your emails, research the average send times in your specific industry.
If you want to see if your unique subscribers have different preferences, try sending an email on different days and at various times. Then, review your open rates to determine which gets the most opens.
Another thing to consider is consistency. By sticking with a regular send schedule (such as every Monday or the last Thursday of each month), your subscribers will have a better idea of when they can expect to receive content from you. This not only makes it easier for you to stay organized from an email creation standpoint, it also makes you appear more trustworthy to customers and prospects.
In addition to sending generic emails to your entire subscriber list, you might want to consider sending emails with tailored content to a specific group within your audience.For example, an online clothing retailer with customers from around the world might send promotional emails to a segment of subscribers based on where they live. This can allow a business owner to send emails specific to local seasons and national holidays. By providing content that’s even more relevant to your subscribers, the greater the chance they’ll make a purchase.
For example, an online clothing retailer with customers from around the world might send promotional emails to a segment of subscribers based on where they live. This can allow a business owner to send emails specific to local seasons and national holidays. By providing content that’s even more relevant to your subscribers, the greater the chance they’ll make a purchase.
Hope you’ll gain some positive insights from this blog post. Keep reading for an upcoming following blog to this one.
I would more than happy to answer any of your niche queries, comment if you have any.
Also if you haven’t yet read the first part of this blog, Grow Your Business With Email Marketing, read it.
For many small business owners, managing the daily operations of a company is a full-time job. While you may succeed in managing all the roles, you’ve probably felt like there’s never enough time to do it all and that too at the same time.
As a result, it’s common for marketing to become an afterthought for business owners as they are already struggling with the “essential” tasks, how could they possibly add another thing to the list?
With email marketing, however, promoting your business and acquiring new customers or connecting with existing customers becomes a whole lot easier – and that’s only a preview of the much bigger email marketing picture here.
It may seem tough but it’s a lot easier and cheaper and effective than rest of the marketing techniques.
Email marketing delivers a return of 4,300 percent, and it frees up your time so that you can focus more on your business. And consumers love it. Take a look – the stats don’t lie:
of consumers prefer to receive commercial communications via email
of consumers have made a purchase online as a result of an email marketing message
more is spent by consumers who receive email offers than those who don’t
Easing thing out, email marketing is a powerful communication tool to develop the rapport with your customers. It gives you a chance to speak to a lot of people at once and expand your reach at times. And it allows you to stay connected with loyal customers and on-the-fence prospects who otherwise may have never interacted with your brand again.
Let’s talk about a scenario to understand things in a better way: An individual is exploring your website. He looks around a few pages but leaves with an empty shopping cart when he doesn’t see a sweater in his favorite color. Maybe he will return and consider making a purchase, but the chances are slim.
Now imagine he had a chance to hear from you again – an opportunity to sign up to your email list and leave the door open for future interactions. And quite possibly, a win-win scenario of a sale for you and a satisfied customer who found a sweater in the perfect shade of his choice.
Email is not just a way to publish your name everywhere on the web and in the people’s email accounts – it’s a way to gel up with people, develop that trust bond, and show them what value you hold for them through your business and that’s the best policy to grow your business with email marketing.
And that’s what sets email marketing apart from traditional advertising. Instead of just telling consumers about your company and hoping they make a purchase, you’re making real connections with those who are truly interested in your business and building long-lasting trust. Considering that most people prefer to communicate with brands through their inbox, email marketing is a no-brainer. So what are you waiting for?
What do you hope to achieve through email marketing? While this may change over time, it’s important to consider the purpose of your emails and set goals that are both measurable and attainable. For those just starting out with email marketing, you may want to focus your goal on growing subscribers. In this case, your goal might look like the following: I plan to collect 1,000 email subscribers over the next 12 months by leveraging online and offline opportunities to attract sign-ups.
By including a numeric value, a due date, and a general idea of how you plan on meeting that number, you’ll have a clear target to work towards. It can even provide guidance for executing tactics that’ll help you achieve your end goal and grow your business with email marketing.
As you plan your tactics, also consider the target audience you hope to reach. For example, a fitness trainer with a focus on health and wellness might reach out to those who want to start exercising and changing their diet. Understanding your ideal customers will help you determine the best ways to connect and communicate with them.
Set goals with numeric values, a due date, and a general idea of how you plan on meeting that number.
The sign-up form is where your website visitors will submit their email address to begin receiving your emails. Typically, you can put it in the header or sidebar of a website page, or as a pop-up box that displays over a website.
It’s an easy first step for both you the business owner and your prospects, and one of the most important to grow your business with email marketing. Why? Because this is the place where you must convince your visitors that it holds value for them and they can get it by signing up for your emails.
There are a few details to consider when creating your sign up form:
Within your sign up form, briefly, explain the purpose of your emails and why visitors should sign up to receive them. Everyone who
sees your sign up form will wonder “What’s in it for me?” – and it’s essential that you answer this question in your form. If you plan on offering an incentive, such as a free eBook or printable, be sure to mention this in your message. While you can include a variety of fields in your sign up form (e.g. name, address, state, favorite color), don’t go crazy just for the fun of it – the basics will do.
Call to Action (CTA)
This is the part of your form where you ask your readers to take action. In this case, the CTA will be to sign up for emails. But instead of going with the generic “Sign Up” button, try using
a unique and action-oriented phrase, such as “Get awesome information now!” or “Send me my free eBook!”
While the form should be featured on your homepage (preferably above “the fold” in the header), consider adding it to the sidebar and on other pages, such as your blog. To really grab a visitor’s attention, consider using a pop-up or lightbox form.
From a design perspective, your sign up form should be consistent with your company website and/or branding, yet still, stand out from the rest of your website. This will allow for a cohesive user experience, which further adds to your business’s credibility.
Additionally, consider the size of your sign up form, as well as colors that may be more attention-grabbing.
Now that you have a place to collect subscribers, it’s time to focus on how to do so.
Offering an incentive your audience will want is a great way to encourage them to sign up to your emails. Some incentive ideas include a free trial or discount on a service or product, a downloadable checklist, or even an eBook.
Use Social Media
Tap into your social following on platforms such as Facebook and Twitter by encouraging them to subscribe to your emails. Add a sign-up form to your Facebook business page, tease content exclusive to those signed up to receive your emails, or post a link to a hosted web form.
Run A Contest
Feature a valuable prize and host a contest that requires an email address upon submission. Be sure to promote it on your website and social media!
Use a Third-Party Integration
From landing pages and shopping carts to membership clubs and pop-up forms, you can connect your ESP with a unique integration tool to help grow your subscribers.
Whether you’re at an event or in your brick-and-mortar store, you can leverage these interactions with customers and prospects to sign up for your emails. Download a mobile email sign up app to your phone or tablet, or use an “old school” pen and paper form that can be easily transported from your store’s register to your next event.
Hope you enjoyed this blog post.
Keep reading for the upcoming part of this blog.
Also if you haven’t read about Top Content Marketing Trends to be followed, read it here.
Check out the most amazing Offline Marketing Strategies.
Everyone’s amazed by the growth of marketing over the internet. The internet has influenced so many people, companies or SME’s to buy or sell products irrespective of what location you are sitting or which location you are purchasing from.
Stunned by the rapid growth over selling or marketing your products online, individuals and companies used different techs and mediums to promote online, but offline marketing was the one and only way of marketing 10 years back and trust me it still carries the potential to convert your local audience at least.
Influenced by online marketing, offline marketing was sidestepped by many but they also ignored the small amount of potential clients or customers that they could be acquired through offline marketing.
For SME’s offline marketing is still the first step and trust me with this that most of the successful businesses practice a combination of online and offline marketing strategies to generate leads and boost sales.
Let’s learn about some top offline marketing strategies that you can follow to give that extra boost to your overall marketing.
This is perhaps the easiest and cheapest option, which is why it tops the list. You can pass business cards out to neighbors and businesses, pin them to public bulletin boards, slip them into relevant books or magazines at the doctor’s office, and do just about anything else you want with them. For such a tiny object, business cards hold huge potential.
Is the town high school holding a silent auction? Is there a charity event that offers prizes? Donate. This is a simple way to establish a personal connection with the public while participating in a good cause. At the very least, winners will put your product or service to use, and you might even gain referrals and visibility out of them.
Find an event related to your industry and prepare an educational and meaningful speech. This leaves a lasting impression with peers who share a position in your industry and creates a visual representation of your business. If you don’t feel you have enough industry authority to deliver a speech to peers, it’s still helpful to attend the events. Introduce yourself and network with others. The relationships you build could help move the marketing deal elsewhere.
Despite the consistent rise in online media, print is still effective. Pitch a press release to a magazine or newspaper that targets your audience. Press releases are a simple way to showcase an important event or milestone for your business, and the right publication could land you valuable attention. Stay active and form as many relationships with the press as possible—they’ll come in handy.
Even in the age of email, snail mail is still an acceptable marketing method. You’d be surprised how many people prefer physical offers. It’s more costly and you miss out on the data you get from email campaigns, but you’ll stand out amongst your email-only competitors. Send coupons or new product updates, product samples, newsletters, or anything you think might promote your business the best. This is definitely a more personalized approach to marketing. This surely is one of the top offline marketing strategies.
Put together a list of potential customers and call them up. Well, first establish a cold-calling strategy, then call them up. Tailor the conversation to each customer and be mindful of their time and needs. Though it’s typically more of a sales move, cold-calling can help you build collaborative relationships with other businesses and potentially gain some new customers along the way.
Trade shows put you under the same roof as the competition. You can study their pitch, check out their marketing materials, and generally gain real insight into their strategy. Of course, trade shows are also awesome opportunities to showcase your product and market your company. Network with other professionals and look for opportunities to grow by working together.
Strengthen your brand by reevaluating your presentation. How do you compare to the competition? Looks matter—your branding and store design speak volumes. Maybe it’s time to refresh outdated looks that aren’t sending the right message to potential customers. Take time to revisit and iterate; the slightest change could make a big difference.
Share Your Success, Celebrate It!
Host a party, business gathering, or some form of celebratory event to share your success. Maybe you reached you landed a big partnership or launched a new service. Reach out to the local press to spread the word. Take the opportunity to acknowledge your team and encourage future successes. Your celebrations are bound to catch the attention of your target audience and secure you some future business.
If finances allow, this is a phenomenal way to spread your name far and wide. Instead of just tabling at an event, take the lead and sponsor one. Plan a 5K or team up with a non-profit to host a fundraiser. When you’re the host, you can handle the merchandise. Give out branded goods, coupons, pamphlets and discount cards. This builds a positive brand image that people respect.
These tips do require a lot of effort both physically and financially, but if you can mix them well with your ongoing marketing strategies, who knows maybe you’ll end up writing off a story about your own marketing tactics. So welcome new technology and strategies, but don’t forget their offline roots! You can have a bit of fun along the way.
Hope you have enjoyed this blog post and learned a bit about top offline marketing strategies but if you are looking for some content marketing knowledge, read this or if you are more tech savvy and want to learn about SEO tips and tactics in 2017, visit here.